The trip management platform provider TheyDo, situated in Amsterdam, Netherlands, has secured an extra $34 million in funding.
Blossom Capital led the round, which raised the total to $50 million. It was joined by Steven Van Belleghem, HighSage Ventures, and 20SALES, and supported by current investors Arches Capital and InnovationQuarter.
The money will go toward helping the company expand its platform, boost R&D, concentrate on artificial intelligence and data intake, and staff up its customer-facing employees in the US.
The trip management platform that TheyDo offers, led by CEO Jochem van der Veer, helps businesses to manage their intricate journeys and optimize them for effective growth, doing away with the need for ongoing change.
On a single platform, businesses can handle journey strategy, planning, and execution while coordinating their silos with the client journey.
Many well-known companies use TheyDo, including Cisco, Ford, Johnson & Johnson, Home Depot, and Polestar.
By the end of the year, the company hopes to have 100 employees worldwide. Currently, there are 70.