BRIA, an Israeli company based in Tel Aviv that offers an open platform for responsible visual generative AI, has secured $24 million in Series A funding.
The investors that participated in the round included Publicis Groupe, Getty Images, Samsung Next, IN venture (Sumitomo Corporation, Japan), Atinum Investment (South Korea), Z Venture Capital (LY Corporation, Japan), Mirae Asset Venture Investment, J-Ventures, and others. GFT Ventures, Intel Capital, and Entrée Capital led the round.
The company plans to use the money to strengthen its open platform for developers, grow its operations internationally, and add more generative skills to its repertoire, such as text-to-video capabilities.
BRIA enables developers to include generative AI capabilities into any current product, solution, or system as a source code and pre-trained model, API, and SDK. The company is led by CEO and Founder Dr. Yair Adato. It oversees more than a billion licensed photos and works with numerous stock photo companies.
While ensuring that the original authors, artists, and media firms receive royalties to adequately pay for their images’ contribution to the final generated output, these images are utilized to train BRIA’s text-to-image foundation models.
BRIA is transforming the way developers and organizations approach visual generative AI by providing source code, APIs, trained models, and development productivity tools.