Jodaro facilitates international e-commerce expansion of Indian manufacturers

Jodaro is an international business that provides a wide range of services, such as fulfillment, shipping, and e-commerce support. In addition to supporting international direct-to-consumer (D2C) trade, the company helps with logistics and order fulfillment for business-to-business (B2B) transactions made by manufacturers.

Jodaro wants to take advantage of the expected growth in e-commerce exports, which Directorate General of Foreign Trade (DGFT) chief Santosh Kumar Sarangi predicts would reach $400 billion in the next six to seven years.

We had a conversation with Sambuddha Adhikari and Rajiv Patki, the co-founders of the company, to learn more about Jodaro’s growth trajectory and business plan. These are the modified passages.

Regulatory obstacles present serious problems for medium-sized to small enterprises, particularly in retailer B2C exports. Jorado oversee every stage of international trade, freeing up manufacturers to concentrate on the caliber of their products while we take care of business procedures, data, and technology. In essence, we make sure that our clients’ international trade processes run smoothly.

In comparison to other markets and India’s overall exports, B2C exports are rather small. The bulk of Indian exports are B2B, meaning that goods are sold directly to businesses in bulk for larger profit margins. Direct exports to consumers, particularly in the US, have the potential to yield much larger profit margins, perhaps 1.5x to 3x.

Currently, Amazon’s global selling program accounts for the majority of this activity, which has a total value of less than $10 billion. But this arrangement limits vendors to the Amazon platform alone, which narrows their market. Demand generation is hampered by their inability to use alternative B2C channels like Walmart, eBay, Etsy, or Shopify. This restrictive strategy is part of the reason why B2C exports from India are currently performing poorly.