A butter firm called All Things Butter, situated in London, UK, has raised £2.2 million in seed money.
Investors
- Access Industries
- Active Partners
Use of funds
The business plans to create an international supply chain and improve the rollout into more national stores with the money.
Since its November 2023 launch, the brand has sold around 250,000 blocks.
Ocado, Sainsbury’s, ASDA, Planet Organic, The Modern Milkman, GoPuff, and Zapp are among the stores where the product is sold.
The most recent investment comes after a £530,000 round of Pre-Seed fundraising in September 2023.
About All Things Butter
All Things Butter is a butter brand that was started by chef Thomas Straker and Toby Hopkinson after the viral series “All Things Butter,” in which he researched ways to improve meals using butter, became popular on TikTok. The channel’s material, which features butter as a flavor component, sauce, bold foundation, and challenger to conventional methods and recipes, has garnered over 4 million subscribers and over 43 million likes.
