EasyKnock, a home equity solutions platform based in NYC, has acquired the assets of HomePace, a home equity investment firm located in Park City, UT.
The specific details of the deal were not made public.
The acquisition strengthens EasyKnock’s range of products and services, providing consumers with additional options for purchasing and selling homes, financing new properties, and utilizing their equity. The founding team of HomePace will be joining EasyKnock. There will be upcoming executive announcements.
About HomePace
Under the leadership of Joe Cianciolo, Co-Founder & CEO, HomePace has developed the Home Equity Investment (HEI) product. This innovative offering allows homeowners to tap into their equity without incurring any additional debt or interest payments. HomePace takes a different approach than charging monthly interest. Instead, it forms a partnership with homeowners and shares in the home’s gain when the homeowner decides to sell down the line. Homeowners can receive a substantial amount of up to $250,000 in cash. The company has a presence in Arizona, Colorado, Illinois, Minnesota, North Carolina, Ohio, Tennessee, Utah, and Washington.
About EasyKnock
Under the leadership of CEO and Founder Jarred Kessler, EasyKnock offers a comprehensive suite of products and services that empower consumers with alternative options for buying and selling homes, financing new properties, and leveraging their equity.
EasyKnock has also recently acquired other assets:
- Balance Homes (Dec 2023) offers a unique opportunity for co-ownership of home equity.
- Ribbon (May 2023) – this acquisition consolidated home buying, homeselling, and agent solutions into a single platform.
- In September 2023, property maintenance services play a crucial role in safeguarding the value of your home.
“We are here to serve the countless American homeowners who want to improve their financial resiliency. HomePace products address a critical and sizable market need, and will be a powerful tool in our arsenal. The joining of our forces pulls the ladder up behind us and cements our role as a formidable, solution-driven presence in American real estate.”
Jarred Kessler
